Is Value-Based Bidding Your Ticket To Higher Quality Leads?
For lead gen marketers, we know it’s not just about generating leads; it’s about attracting the right leads – those that are most likely to convert into valuable customers. V
Google Updates ProfilePage Structured Data Documentation
Google updated their documentation for the profile page structured data, a structured data that all creators including recipe bloggers can use and become eligible for enhanced list
Shopify SEO – How to Optimize Your Shopify Site for Google
Shopify has become a leading platform in the ecommerce world, with over a million businesses using it to reach their customers. Notable brands like Netflix Merch Shop, Gymshark, an
Google Gives 5 SEO Insights On Google Trends
Google published a video that disclosed five insights about Google Trends that could be helpful for SEO, topic research and debugging issues with search rankings. The video was hos
Facebook Attracts Gen Z Users While TikTok’s Boomer Audience Grows
According to a recent report by eMarketer, Facebook is experiencing a resurgence among Gen Z users, while TikTok is gaining traction with baby boomers. Despite these shifts, both p
Google Ads Experiencing Outage Impacting Key Features
Google Ads is currently experiencing a widespread outage that has affected several components of its platform. The incident, which began on August 1, 2024, at 15:27 UTC, has left m
Is Perplexity AI’s Revenue Share Plan Fair?
AI-powered answer engine Perplexity AI announced a revenue-sharing plan with publishers when their content is referenced, but there are few details on how smaller publishers will b
Google Introduces New AI Tools For Performance Max Campaigns
Google introduces AI tools for Performance Max, enhancing reporting, creative capabilities, and brand safety measures for advertisers across multiple campaign types. Google adds AI
Getty Images Updated Generative AI Pushes Boundaries Of What’s Possible
Getty Images announced an updated AI model for their image generator that generates images faster and with a higher quality. The changes benefit users of Generative AI by Getty Ima
What Can AI Do For Healthcare Marketing In 2024?
This post was sponsored by CallRail. The opinions expressed in this article are the sponsor’s own. Artificial intelligence (AI) has huge potential for healthcare practices. It ca